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Last updated Jul. 6, 2024 by Peter Jakes

In the realm of online paid surveys, Ipsos i-Say is a name that has consistently garnered attention. As we step into 2023, many users—and potential users—are keen to understand whether this platform remains a legitimate and rewarding option for earning some extra income. This comprehensive review will delve into the core facets of Ipsos i-Say, analyzing its credibility, user experience, earning potential, and more.

Introduction to Ipsos i-Say

Ipsos i-Say is part of Ipsos, a global market research company that has been operating since 1975. The platform allows users to participate in surveys in exchange for points, which can be redeemed for various rewards, including gift cards, PayPal cash, and other merchandise. The premise is simple: by providing your opinions and insight, you help companies make informed decisions while earning rewards for your time.

Registration and User Interface

Signing up for Ipsos i-Say is a straightforward process. You’ll need to provide basic information about yourself, including your demographic details, to ensure that you receive surveys that are relevant to you. Once registered, the user interface is generally regarded as clean and intuitive.

Users can log in to their dashboards to see available surveys, manage their points, and redeem rewards. The dashboard also showcases the status of ongoing surveys and the history of completed ones. Navigation is smooth, and the learning curve is minimal, making it accessible even for those who are not tech-savvy.

Survey Availability and Frequency

One of the key concerns for any survey site is the availability and frequency of surveys. Ipsos i-Say generally offers a consistent flow of surveys, but the frequency can vary based on your demographic profile. Some users may receive multiple surveys a week, while others might find fewer opportunities.

Survey topics span a wide range of subjects, from consumer products to current events. On average, you can expect surveys to take between 10 to 20 minutes. Pre-screening questions may be used to determine if you qualify for a survey, and these can sometimes be a point of frustration for users who are frequently disqualified.

Earning Potential

Ipsos i-Say operates on a points-based system. For each survey you complete, you earn a specified number of points, usually ranging from 45 to 250 points per survey. Once you’ve accumulated enough points, you can redeem them for various rewards. The platform offers a reasonable conversion rate, with 100 points equating to approximately $1.

Gift cards are a popular redemption option, available for various retailers like Amazon, Starbucks, and Walmart. PayPal cash is another option, allowing you to convert your points directly into cash. The minimum cash-out threshold is relatively low, making it easier for users to access their earnings without needing to accumulate substantial points.

Redemption and Rewards

The redemption process on Ipsos i-Say is user-friendly. Once you reach the minimum threshold, you can choose from a selection of e-gift cards or opt to receive your earnings via PayPal. The processing time for rewards is reasonable, typically taking a few days to a week.

In addition to regular rewards, Ipsos i-Say also features a loyalty program where users can earn additional points based on their survey activity over time. There are also seasonal contests and prize draws, adding an extra layer of excitement to the user experience.

Legitimacy and User Reviews

Ipsos i-Say has a longstanding reputation in the market research industry. Reviews from users are generally positive, highlighting the platform’s reliability and consistent payouts. However, like any platform, it has its detractors. Common complaints include occasional survey disqualifications and the sporadic availability of surveys based on demographic factors.

That said, Ipsos i-Say maintains an A+ rating from the Better Business Bureau (BBB), suggesting a high level of trustworthiness. Combined with the company’s transparency and clear communication regarding privacy policies, it’s evident that Ipsos i-Say is a legitimate platform for earning rewards through surveys.

✓ Short Answer

Yes, Ipsos i-Say is a legitimate paid survey site with a solid reputation and a range of rewarding experiences for users. With consistent payouts, a user-friendly interface, and diverse redeemable rewards, Ipsos i-Say offers a reliable avenue to earn extra income.

Advantages and Disadvantages


  1. Reliable Reputation: Ipsos i-Say is part of Ipsos, a globally recognized market research firm.
  2. Low Payout Threshold: You can start redeeming rewards relatively quickly.
  3. Variety of Rewards: From gift cards to PayPal cash, the reward options are versatile.
  4. User-Friendly Interface: The platform is easy to navigate, even for beginners.
  5. Loyalty Program and Contests: Additional ways to boost your earnings.


  1. Possible Survey Disqualifications: Pre-screening questions can lead to disqualification, which can be frustrating.
  2. Survey Availability: The number of surveys may vary based on demographic profile.
  3. Time-Consuming: Surveys typically take 10-20 minutes each, requiring a significant time investment.


Ipsos i-Say remains a credible option in 2023 for those looking to earn extra income through paid surveys. With its solid reputation, user-friendly interface, and diverse reward options, the platform stands out in a crowded market. Although there are some downsides, such as potential survey disqualifications and variable survey availability, these are often outweighed by the benefits.

For those willing to invest the time and patience required, Ipsos i-Say offers a legitimate and potentially rewarding experience.


1. Is Ipsos i-Say free to join?

Yes, joining Ipsos i-Say is completely free.

2. How do I redeem my points?

You can redeem your points for e-gift cards, PayPal cash, or other merchandise through the platform’s dashboard.

3. How long does it take to receive rewards?

Most rewards are processed within a few days to a week.

4. Can I participate in surveys on my mobile device?

Yes, Ipsos i-Say is mobile-friendly and even offers a dedicated app for both Android and iOS devices.

5. What happens if I get disqualified from a survey?

If you are disqualified from a survey, you won’t receive any points for it. However, Ipsos i-Say does make an effort to minimize disqualifications by matching surveys to your profile.

6. Are my personal details safe on Ipsos i-Say?

Yes, Ipsos i-Say follows stringent privacy policies to ensure your personal information is safe and not misused.

7. How often will I receive surveys?

Survey frequency varies based on your demographics and the needs of the companies partnering with Ipsos.

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